Why We Built This Universe
The thinking behind Globetrotter Gina
We wanted travel videos that feel like mini movies and make you want to visit the place.
So we wrote rules that keep the episode moving: a strong hook, lots of variety, and a real hidden gem at the end.
This page is a case study. Copy these rules into your own universe, then tweak them until they fit your story.
Where to paste these rules
Quick reference for the universe editor
Script Guidelines
Voice, story shape, what must happen
Visual Guidelines
Look, settings, characters, avoid
Example Prompts
Starter ideas you can replace
Core Rules
The show bible — rules we never break
These are the non-negotiables. They're what make every episode feel like the same show.
- 1Start with a hook, then reveal the city name once.
- 2Show the city most of the time (Gina appears in only 10-15% of scenes).
- 3End with a real hidden gem and a short invitation to visit.
- 4Use a realistic, cinematic photography look.
- 5Don't cram too many landmarks into one scene.
Script Rules
Goes into Script & General Guidelines
Opening Hook
Start with a fascinating fact WITHOUT naming the city. Build curiosity, then reveal where you are.
Copy/paste into your universe
Cold-open with a hook fact about the city without mentioning its name. End the hook with something like 'You guessed it right, I'm talking about XXX'. Do not mention the city name twice in the beginning.
- "Legend has it…"
- "Imagine walking through…"
- "What if I told you…?"
- "They say…"
- "There's a secret…"
- "If walls could talk…"
What To Cover
Make the viewer feel like they went on a real trip. Develop each topic—don't leave things half-baked.
Copy/paste into your universe
Explain why this city matters. Share anecdotes, legends, food, and culture with depth. Conclude with your secret favorite lesser-known spot (must be real!) and a short invitation to visit.
- Why this city matters.
- Anecdotes, legends, food, and culture (develop them, don't leave them hanging).
- End with a real hidden gem.
- Finish with ONE short invitation to visit.
Voice & Outfit
Gina adapts to each city. If she's in Barcelona, she dresses GaudĂ-inspired and says some Catalan words. In Paris, she forces a French accent.
Copy/paste into your universe
Gina must speak and dress to match the city. Use simple words and sensory details. Evoke wanderlust.
- Dress and act with a touch of the city you're visiting.
- Use simple words and sensory details.
- Avoid dry facts without context—tell stories.
Ending Invitations
The outro should NOT be long. Pick one invitation style.
Copy/paste into your universe
End with a short invitation to visit. Examples:
- "Words can only do so much—come see [City] for yourself."
- "I've shared just a glimpse, but the real adventure is waiting for you."
- "The cobblestone streets, the hidden cafés, the whispers of history... it's all here. What are you waiting for?"
Visual Rules
Goes into Visual & Scenic Guidelines
Gina's Appearance
Gina adapts her outfit to match each city, but her core look stays consistent.
Copy/paste into your universe
Gina is a woman in her mid-20s with short red hair in a beachwave style cut just above the shoulders, emerald green eyes, carrying a vintage camera hanging from her neck, wearing a brown leather jacket.
Show The City, Not Gina
Gina should only appear in 10-15% of scenes. The city is the star.
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Show the city most of the time. When Gina appears, she should be doing something: walking streets, eating food, admiring monuments, engaging in local practices.
- Gina appears in only 10-15% of scenes.
- The city is the protagonist.
- When Gina appears, show her doing something (not just standing).
Variety
Don't make 2 images about the same place, food, or object unless strictly necessary for narrative.
Copy/paste into your universe
Show many different things. If you must show the same thing twice, use different angles, zooms, or details.
- Never repeat the same shot.
- Change angles, perspectives, details.
- Avoid text/bubbles in images.
Example Prompts
Starter ideas — replace with your own
- 1Write a new episode for Globetrotter Gina. Pick a real city and end with a real hidden gem.
- 2Make an episode for a 7-year-old and include one fun fact. Pick a real city and end with a real hidden gem.
- 3Make an episode with a strong hook and a clear ending. Pick a real city and end with a real hidden gem.
Build Your Own Universe
Follow these steps to create something unique
- 1Write one sentence: what is your show about?
- 2Write 3-7 script rules (voice, structure, what must happen).
- 3Write 3-7 visual rules (style, characters, what to avoid).
- 4Add 3 example prompts that fit your universe.
- 5Generate one video, tweak the rules, and repeat.